I had the pleasure of speaking to John Rampton. John is an online marketing expert with a string of successful businesses that he has started and owned. John’s first attempt at starting an online business began with a blog. He began writing for his blog for nine months before he was able to begin monetizing it. Within five months of beginning to monetize his blog he was able to make $2,000. Then within 14 months of starting his blog he was able to sell it to someone else netting over $20,000. That early win and experience gave him the experience necessary to begin more online ventures.

During the course of the interview we discuss how to start an online business. The methods that John recommends to reach out to people that have grown similar businesses to the one that you are looking to start. Also John gives recommendations on how to acquire a web based business and where to go to get one, if you are looking to purchase an already established one.

The biggest parallel that I have found with these web companies was with real estate. Each website or piece of digital “real estate” has its own value which can vary depending upon the buyer, the niche, etc. John had two great recommendations on how to value web based companies. The first was to value it based upon the cost it would take you to develop the site to the point its at now. The second point that he mentioned was to look for sales of similar web based businesses in the same niche. The perceived and actual value for a web based business can vary wildly based upon the niche.

If  you want to find out more about starting an online business or marketing you can reach out to John at johnrampton.com.

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